Day One
This highly interactive 3-day course aims to equip luxury hotel management with the mindset, skills, and strategies needed to excel in the competitive landscape of hotel sales.
Mindset Matters
- Overcoming Limiting Beliefs
- Embracing a Growth Mindset
Ideal Customer Avatar
- Identifying Ideal Business Partnerships
- Tailoring Approaches to Target Clientele
First Touch: E-Selling and Engagement
- Generating High-Engagement Emails
- Establishing Effective Digital Communication
Video Selling in the Digital Age
- Utilizing Technology for Enhanced Customer Engagement
- Creating Compelling Video Content
The Proposal: Earning a Spot on the Shortlist
- Crafting Persuasive Proposals
- Differentiating Your Hotel in Competitive Bidding
Follow-Up Strategies
- Comprehensive Post-Proposal Follow-Up Plans
- Building Long-Term Client Relationships
Texting for Effective Communication
- Aligning withCustomer Preferences in Communication
- Using Texting Strategically in the Sales Process
Day Two
This highly interactive 3-day course aims to equip luxury hotel management with the mindset, skills, and strategies needed to excel in the competitive landscape of hotel sales.
Phone Selling Mastery
- Rediscovering the Art of Successful Phone Sales
- Building Effective Communication Skills
Qualification Process
- Uncovering Crucial Buying Factors through Strategic Questions
- Tailoring Approaches Based on Customer Needs
Presentation Skills
- Effectively Showcasing Your Hotel’s Unique Selling Points
- Crafting Persuasive and Memorable
Addressing the Competition
- Tackling Competition Head-On
- Strategies for Winning Over Clients in a Competitive Market
Rate Quoting Best Practices
- Strategies for Pricing Your Hotel Competitively
- Maximizing Revenue through Effective Rate Quoting
Closing Techniques
- Strategies for Successfully Closing Deals
- Creating a Sense of Urgency and Commitment
Overcoming Objections
- Anticipating and Addressing Common Sales Objections
- Turning Objections into Opportunities
Day Three
This highly interactive 2-day course aims to equip luxury hotel management with the mindset, skills, and
strategies needed to excel in the competitive landscape of hotel sales.
Salesmanship and Emotional Intelligence
- Understanding the Science Behind Customer Emotions
- Leveraging Emotional Triggers in Sales
Asking for Raves & Reviews
- Building Positive Brand Advocacy
- Leveraging CustomerTestimonials for Sales
Role Playing throughout all 3 days
AI Integration for Sales Excellence
- Leveraging Artificial Intelligence in Sales Efforts
- Incorporating Technology for Smarter Customer Interactions